Updated by Vaer Watches
Vaer is headquartered in Venice, California. Our watches are assembled around the world, but our base of USA assembly is in Scottsdale, Arizona.
American assembly is a big part of our brand and currently represents around 65% of all of our sales by revenue. As of 2021, nearly all of our assembly is facilitated by our team in Scottsdale, Arizona - which is a world-class assembly facility on par with the very best options around the world (including Switzerland).
When we started our US-based assembly in 2018, it all took place in Los Angeles with a variety of small local teams. This approach proved challenging to scale, and our current team in Arizona is a huge step forward for the brand.
Beyond our core USA assembly in Arizona, which covers popular models such as the Vaer C3, C5, D4, A5 and D5 we also have assembly teams in China (S3/S5) and Switzerland (D7, G7, A12). The cost of assembly in these countries is reflected in the final retail price, and allows customers to purchase the watch that best suits their assembly origin priorities.
- Reagan Cook, Vaer Co-Founder
Beyond our watches, our premium leather straps are fully Made in the USA. As of 2022, we work with two teams, one based in Florida, and the other is based in North Carolina.